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Sennheiser UK talks to the Professional Masters of Sound
Sennheiser UK originally launched its Masters of Sound campaign at the beginning of 2012 by giving aspiring musicians the life-changing opportunity of helping to create a new track for singer-songwriter and producer, Labrinth. The next phase of this hugely successful venture is now underway, with the company producing a series of informal videos that will provide an insight into the work of some of the industry’s most renowned and respected audio professionals.
The first video to be released features legendary producer Steve Levine who is a Grammy and BRIT Award-winning record producer and has worked with Culture Club, Honeyz, America, Beach Boys, Deniece Williams and Gary More, talks about his career, shares some top tips, and explains his rationale behind his all-time favourite albums. This will be followed by Grammy award winning guitarist, keyboardist and music producer Mark ‘Kipper’ Etheridge, who is best known for his cooperation with Gary Numan and Sting, and live sound engineer Matt Napier, who works with some of the world’s most exacting artists, including Madonna and Kylie Minogue.
“Sennheiser works with many of industry’s leading engineers, producers and artists,” says Phil Cummings, Marketing Projects Manager, at Sennheiser UK. “This series of videos gives a behind the scenes look at what it’s like to work in the industry and how they got to where they are today. We have specifically chosen contrasting people from all areas of the audio business to share their experience and knowledge, in an informative, fun way.”
The videos will be available to watch on a variety of social media and online channels including Sennheiser UK’s own YouTube channel SennheiserUK during the coming months.