DiGiCo Appoints Exclusive Swiss Distributor
DiGiCo’s five year involvement in the Montreux Jazz Festival has brought many benefits to performers, engineers and audiences. It has also made such a positive impression on audio supplier Tonspur AG that the company has been appointed DiGiCo’s exclusive Swiss distributor.
“We have been coordinating the audio for Montreux since 2007 and our first experience with DiGiCo was when they became the official console sponsor in 2009,” says Tonspur owner Hansjürg Meier. “We immediately realised that there was an enormous difference in sound quality, compared to other digital mixing desks. We were also really impressed by the flexibility of the consoles and the use of the latest technology, like FPGA processing, which minimised the physical footprint.”
DiGiCo made such an impact that Tonspur began selling the consoles to the Swiss and Liechtenstein markets in 2010. Becoming the exclusive distributor for Switzerland was a natural next step.
“DiGiCo is a very proactive company, which has a trickle down effect in terms of sales,” says Hansjürg. “With the T versions of consoles, from the SD7T to the SD9T and SD10T, theatre productions can have the tools they really need. We already have two key rental customers investing in DiGiCo and the figure is set to rise.
“We have also seen an increase in use in the professional installation market - the routing flexibility of DiGiCo consoles and tools like the UB MADI interface, DiGiGrid and Purple Box means we can satisfy all the needs of any serious audio production.”
Two or three times a year Tonspur invites audio professionals to an in-house seminar, which gives end users a chance to discuss the consoles they are using and the features they need.
“We always have feedback from the engineers and the best thing is that DiGiCo listens. We often see the wishes and hints passed through us implemented in the next software update,” says Hansjürg. “Their technical support is state-of-the-art. They know what they are talking about and are willing to help, even in the most stressful situations.”
“We like to work with companies that are as passionate about our products as we are. The team at Tonspur definitely are,” concludes DiGiCo managing director James Gordon. “We’ve built up a close working relationship with them through our collaboration at Montreux and we know that they will help us gain more ground in Switzerland.”